Friday, January 30, 2009
Target Audience
My target audience is a rather specific one. yet has hundreds of thousands of fans. The style of radio show that I am going to aim to produce is one of a classic dance/drum&bass feel. This is mainly down to the fact I like this genre of music so am more passionate about it and feel I could produce better work in this area. The target audience is not age limited as there are plenty of older members of the public that do get on with this sort of music, but on the whole it appeals to the younger generations. Men tend to be more into this genre than girls, whether that is an unfair stereotype I couldn't say, but in my experience, it is a true one! There is no real racial favouring with drum&bass and the same can be said for religous views. All in all, the target audience is based largely on taste, rather than specific credentials, yet there are certain stereotypes that appear to be true on the most part.
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